This post is sponsored by Procter & Gamble.
While P&G has long been known as the Proud Sponsor of Moms, they also celebrate everything Modern Day Dads do for their families.
What does it mean to be a Modern Day Dad?
To me, it means not just wanting to be more involved in the upbringing of our kids, but needing to be there for them. It is a physical compulsion for me. An obsession, even. Every day at work, I feel the absence of my sons in my gut. I need to be part of every aspect of their upbringing. I need to see it happen. I need to be there.
I don’t know if that was the case for fathers 40 years ago, or even 30 years ago. I mean, my dad spent a year-plus in Vietnam when my brother and I were tiny. I just … I can’t fathom that. But I suspect a great many of my Modern Day Dad peers think like I do when it comes to their kids. I hope so, anyway.
Along these lines, two statistics from a recent Procter & Gamble survey of 2,000 parents (1,000 mothers and 1,000 fathers; see infographic below) stood out to me.
One was the fact that 65 percent of dads surveyed said they have a different parenting style from their fathers. And 54 percent of dads surveyed said that work-life balance issues make being a Modern Day Dad more difficult. Those two statistics go hand-in-hand, I believe. I think now, more than ever, dads crave the meaningful interaction with kids that has traditionally been the purview of moms.
That’s what this Modern Day Dad is all about, though. The partnership between me and my wife feels completely natural. We each do what we need to do to nurture our elementary school-aged sons. The duties overlap. There are no specified “Mom” duties or “Dad” duties.
I’m not trying to win any medals here. I’m just doing what feels right. I think that’s what it means to be a Modern Day Dad. What do you believe it means? Let us know on Twitter with the hashtag #DadsWay, and the National Fatherhood Initiative will receive a $1 donation from Tide and Downy. Meanwhile, what statistics in this survey stand out to you?
Do you know a Modern Day Dad who is so rad that his accomplishment(s) deserve to be digitally posterized? You know, like this poster (which I wish my sons were old enough to have made for me):
As mentioned above, Procter & Gamble’s Thank You, Mom campaign is celebrating dads and everything they do for their families. But that celebration goes beyond just saying, “Hey, nice job, Dad.” P&G wants to help you recognize your dad’s unique rad-ness by making a poster based on how you fill in the blank in the statement, “My dad is the #WorldsGreatest __________!”
To be considered for digital posterization, simply go to Procter & Gamble’s Facebook page and/or Twitter page and share your answer to what your dad is the “World’s Greatest” at. While you’re at it, check out all the digital posters they’ve made so far at the Thank You, Mom Pinterest page. P&G will be selecting submissions and turning them into digital posters you can share with your dad and the rest of your social network.
Good luck, and please let DadScribe know in the comments below or on Twitter (@DadScribe)if your statement of dad-ulation is chosen for posterization. We’ll share them all in a future post.